This is fantastically scary...

Turning at last to insurance customer issues (this is my first post about an insurance customer, not industry concern), the Las Vegas Review (there is no link here for reasons that will become obvious) has partnered with a firm called Righthaven to sell their copyright interest in articles, after the articles are attached as hyperlinks to blogs.

Here is a hyperlink to the story...

Apparently, Righthaven registers the copyrights it acquires from the Las Vegas paper and then sues the blogs for infringement.  So this very piece, with the hyperlink above, and an edited version of part of the report linked to, is potentially actionable.

With newspaper circulations diving and mass on-line conversations taking over, surely the only reasonable approach for every newspaper is to find new ways of monetizing their existing resources, skills and expertise at leading conversations?

Apologies for what I fear is about to be a miss-quote and also that I can't remember or yet find who to attribute the correct version to but 'you can't control the conversation, you can only join it...'  And not buy the Las Vegas Review, obviously...

(I'll get back with an attribution as soon as I can find it...